Well, Gencon is all about AGOT 2.0, which is cool. Also, they really want to push that Star Wars thing (Armada, Xwing, LCG, Assault, etc.), as they should.
ANR was an unintended success they weren’t prepared for. FFG was used to 40 person AGOT Worlds, not 240 people for ANR. They’re still playing catchup/cap-it.